by Your Marketing Liaison | Apr 16, 2018 | Blog, Marketing, Marketing Tips, Networking, Sales
Take a look at any marketing-related blog these days and it seems like everyone wants to know, how many touches does it take to make a sale? Many people seem to be referencing Doctor Jeffrey Lant, and his “Rule of Seven”. This rule states: “You must...
by Sue Cockburn | Jan 2, 2018 | Blog, Branding, Email Marketing, Free Online Tools & Resources, Marketing
These two free online tools and resources can help you manage and grow your business. Each offers a premium (paid) version as well as a free one. The free version offers most everything a needed to get started. For some, the premium or paid version may be needed. But,...
by Sue Cockburn | Dec 12, 2017 | Blog, Branding, Facebook
In a few steps create a custom Facebook web address that is branded for your business and simple to share with others. A Facebook web address is another name for the Facebook Username. People often confuse the Facebook ‘Username’ with the Facebook Page...
by Sue Cockburn | Nov 2, 2017 | Blog, Branding, Marketing Tips, Websites
It Used To Be The Yellow Pages, Now It’s Your Small Business Website It wasn’t that long ago that the first place consumers went for general information about your business or products was the Yellow Pages. They couldn’t find detailed information and pricing about...
by Sue Cockburn | Oct 4, 2017 | Blog, Branding, Facebook
Many businesses struggle with Facebook for business and wonder: “Is Facebook really worth it?” They struggle before they create their Facebook Page and shortly after they create one, once the reality of the challenges of reaching potential customers on Facebook sinks...
by Sue Cockburn | Sep 11, 2017 | Blog, Social Media
At one time getting into the News Feed of your Facebook Page fans was free. Most Page owners expected to have to pay to grow the number of people (fans) who liked their Page. Paying for Facebook to share their content with people who were already fans was not...
